FB Pharmtech | FB Pharmtech New Website & Branding

FB Pharmtech New Website & Branding

FB Pharmtech has over 10 years experience of providing custom synthesis and chemical sourcing services, we have recently updated our branding and website and here is a little introduction to the message behind the branding

Our branding reflects our focus on the areas of custom synthesis and chemical sourcing with a new logo and website.

The branding was carried out in partnership with UK company Entwurf. What is the meaning behind the new logo?

The key services of synthesis and sourcing are represented in the brand symbol in a multitude of ways. Firstly, synthesis is suggested by the combination of the 4 F shapes to form a distinctive whole. The letter Fs themselves are then formed of 2 elements in the corner and circle shapes interlocking and finally the blending of the colours within the shapes emphasises the concept in its full colour iteration. The concept of sourcing is portrayed via the arrows of the 4 sections directing to a targeted point. The colour grading reflects the breadth of products FB Pharmtech are able to offer.

FB Pharmtech’s website, also designed and built by Entwurf, has been streamlined to focus on our two key services and to provide clarity to people visiting the website for the first time about who we are and the services we offer. In addition to the pages describing our services, we have a streamlined products page.

We are very pleased with the results and look forward to this having a positive effect on future business.